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Santander’s recent Trade Barometer indicates a significant shift among UK businesses, with 52% now deeming international trade essential for growth amidst domestic economic hurdles. This marks a notable rise from just 26% reported in Spring 2020, highlighting the growing reliance on overseas markets.

A Closer Look at International Markets

As the UK grapples with stagnant domestic growth, confidence levels have dipped to 70%, down from 74% in Autumn 2024. In response, UK companies are increasingly eyeing promising markets beyond the EU. Noteworthy mentions include China, the US, and Australia, while Ireland and Italy have seen a decline in their export appeal, dropping out of the top ten export destinations for the first time since 2022.

Shifting Export Dynamics

China has re-emerged in favor as a key export market, currently ranking eighth, a notable comeback since Autumn 2022. Conversely, Ireland’s importance has decreased significantly, dropping to only 7% from 13% in Autumn 2023, with Italy following closely at 8%. This trend signals a deliberate pivot from EU-centric trading relationships towards a more globally oriented trade strategy. Nevertheless, UK businesses remain vigilant in observing potential developments around a new UK-EU trade deal, which might affect trading conditions within the bloc.

While geopolitical tensions inevitably swirl around trade discussions, particularly with US policy shifting, the US retains its place as a top export market for UK businesses at 54%, just trailing Germany at 55%. The recent announcement of a new UK-US trade pact further solidifies this dynamic. However, such shifts in focus also bring their own set of challenges.

Concerns Over Protectionism

As companies navigate the changing trade landscape, 63% of UK businesses acknowledge that the looming threat of new tariffs might hinder their expansion efforts. Companies with turnovers exceeding £100 million are especially at risk, with a significant 72% reporting tariff concerns even before recent announcements of new US tariffs. Moreover, India has regained attention following the signing of a new trade agreement; however, businesses still contend with bureaucratic hurdles and inconsistent regulatory frameworks when entering this market.

Identifying Barriers to Trade

A stark 66% of businesses express that they now find international trade more complex than five years ago. Costs associated with energy have seen a decline since their peak in Spring 2023, yet labor costs remain stubbornly high for 55% of firms in Spring 2025. UK businesses aiming to expand internationally identify key barriers including:

• Difficulties navigating economic and political instability (44%)
• Excessive transportation costs (46%)
• Lack of managerial time and resources (45%)

The Demand for Support

The ascent in demand for governmental and third-party support has been noticeable in the latest Trade Barometer waves. A rising 33% of businesses are advocating for tax incentives, while 32% are calling for assistance in reducing regulatory challenges abroad. Furthermore, an increasing 29% express the need for support in identifying lucrative markets for international growth, up from 22% in Autumn 2024.

Jane Galvin, the Head of Corporate Clients at Santander UK, emphasizes the urgency for UK businesses to leverage international markets for growth opportunities amidst these domestic hurdles. She notes a clear downward trend in UK-EU trading activity, urging firms to seek new opportunities with countries like China, the US, Canada, and Australia, while also emphasizing the importance of finding reliable partners and markets.

The Importance of Government Initiatives

Continued support through government-led initiatives is essential for fostering a competitive edge in the global market. When businesses are equipped with the right tools and guidance, they can adeptly tackle the complex landscape of international trade, further encouraging their growth beyond EU borders.

Conclusion: The Takeaway on Global Trade

In conclusion, the findings from the Santander Trade Barometer illustrate a paradigm shift in the UK manufacturing sector towards international trade as a vital avenue for growth. Post-Brexit, sustained engagement with global markets seems more critical now than ever. While navigating a challenging global landscape, businesses must familiarize themselves with emerging opportunities while remaining alert to potential risks.

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