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Transflo Strengthens Telemetics Services with Dwayne Primeau at the Helm of ATI

James Miller
por 
James Miller
6 minutos de lectura
Noticias
Diciembre 01, 2025

Fresh Leadership Drives Transflo’s Telematics Ecosystem Forward

Transflo has recently undertaken a significant leadership reshuffle, appointing Dwayne Primeau as President of Assured Telematics Innovation (ATI). This move marks a strategic shift designed to accelerate the company’s telematics expansion within the transportation industry.

ATI, a key player in telematics solutions, was founded by Frank Pellitta, who now transitions to the role of Chief Telematics Officer. Pellitta refocuses on leading product development and engineering innovation to sharpen ATI’s competitive edge in freight technology.

Leadership Changes Poised to Enhance Market Position

The pairing of Primeau and Pellitta is intended to unleash ATI’s strongest chapter yet by combining operational prowess with deep engineering insight. Transflo’s CEO, Renee Krug, highlighted Primeau’s extensive experience in scaling telematics organizations as a decisive factor for the appointment.

“With Dwayne and Frank working side by side, ATI is positioned for its strongest and most impactful chapter yet for our customers, partners, and the entire Transflo ecosystem,” Krug noted. This leadership tandem aims to advance the company’s ability to offer end-to-end solutions that benefit carriers, fleet operators, and logistics providers.

About Transflo and ATI: Innovators in Freight Technology

Based in Tampa, Florida, Transflo specializes in mobile, telematics, and supply chain automation technologies tailored for the transportation sector. Their cloud-based platform provides real-time communications that empower carriers, brokers, factoring firms, shippers, and commercial vehicle drivers alike.

Handling an impressive annual freight billing volume of $115 billion, Transflo stands as a significant force in freight automation. This integration allows carriers to boost efficiency and operational visibility, crucial factors in today’s competitive freight environment.

Background of ATI and Its Founding Vision

ATI was founded in 2010 by Pellitta who grew it into a nationwide telecommunications provider serving commercial fleets. His shift to Chief Telematics Officer enables a stronger focus on engineering innovation to speed the delivery of telematics products to market.

Meanwhile, Primeau’s entry brings over 20 years of accumulated expertise in technology and enterprise solutions, including senior roles at Xerox and Salesforce. Most recently, he expanded Northern Business Intelligence, cementing his reputation for driving growth in the telematics arena.

Strategic Alignments Pushing AI and Freight Innovation

The leadership makeover follows Transflo’s appointment of Jay Tomasello as Chief Technology Officer in October, who is tasked with fast-tracking artificial intelligence and innovation within the company’s freight solutions strategy.

The combination of Transflo and ATI in 2023 was aimed at leveraging the strengths of both to provide seamless, integrated solutions that enhance fleet efficiencies and cash flow management.

Table: Key Leadership Roles at Transflo and ATI

NombrePapelFocus Area
Dwayne PrimeauPresident, ATIScaling telematics and operational leadership
Frank PellittaChief Telematics Officer, ATIProduct engineering and innovation
Jay TomaselloChief Technology Officer, TransfloAI and digital freight innovation
Renee KrugCEO, TransfloOverall strategic direction and growth

Impact on the Logistics and Freight Industry

Telematics solutions are more than just buzzwords—they’re pivotal for future-proofing transportation fleets. With leadership adept in both operational scaling and cutting-edge product engineering, Transflo is set to empower logistics providers with tools that improve fleet tracking, optimize delivery routes, and speed up administrative processes. These advances enable smarter cargo shipments, better freight forwarding, and efficient dispatch operations.

The telematics ecosystem that ATI and Transflo cultivate is designed to integrate deeply with multimodal logistics networks, facilitating smoother, data-driven haulage and freight management. This helps reduce downtime, increase reliability, and thus bolster global supply chain performance.

Why This Matters to Logistics Professionals

  • Efficiency Gains: Enhanced telematics allows fleets to minimize idle time and optimize routes.
  • Flujo de caja mejorado: Real-time freight tracking leads to faster invoicing and reduced disputes.
  • Decisiones basadas en datos: Access to detailed analytics helps forecast demand and plan fleet capacity.
  • Compliance and Safety: Integrated ELD solutions simplify regulatory adherence and driver monitoring.

Taking the Wheel: How Users Benefit from Transflo’s Evolving Ecosystem

While expert reviews and industry feedback provide a solid glance at what to expect from leadership and technology shifts, nothing trumps firsthand experience. Platforms like GetTransport.com allow shippers and freight operators to tap into global cargo transportation services at competitive rates, experiencing firsthand the advantages that innovative telematics can bring.

By leveraging such platforms, customers can arrange for efficient freight delivery, whether it’s a simple parcel or bulky cargo requiring specialized haulage. Transparency in pricing and a wide range of transport options guarantee that logistics challenges are simplified.

Reserve su viaje and discover better freight solutions on GetTransport.com.

Looking Ahead: Transflo’s Leadership Moves and the Future of Freight Logistics

The adjustment in ATI’s leadership focuses on technological innovation and operational scalability, promising a future where telematics solutions continually evolve to meet the dynamic demands of freight and logistics. Even though this specific news may not cause immediate ripples across the entire global logistics landscape, it resonates with platforms like GetTransport.com, which keep pace with industry trends.

Better telematics translates into smarter shipment planning, precise dispatch, and transparent delivery tracking—essential components that support GetTransport.com’s mission of offering reliable, affordable, and global freight transport options.

Empiece a planificar su próxima entrega y asegure su carga con GetTransport.com.

Conclusion: Navigating the Logistics Horizon with Strengthened Telematics Leadership

Transflo’s appointment of Dwayne Primeau as ATI president, alongside Frank Pellitta’s move to Chief Telematics Officer, signals a strategic push to deliver innovative telematics solutions for fleet management. This leadership realignment supports the acceleration of product innovation and operational expansion within the freight-tech ecosystem.

The technological backbone that Transflo and ATI build is vital for logistics operations, driving efficiencies in cargo dispatch, haulage, and freight forwarding. As telematics technology integrates more deeply into supply chain processes, platforms like GetTransport.com benefit by offering users seamless, data-driven, and cost-effective shipping alternatives across international and domestic routes.

In an industry where reliability, cost control, and transparency count, GetTransport.com provides a versatile service for all freight needs—from parcel and pallet shipments to bulky and specialized load transportation. This synergy between innovative leadership at Transflo and practical logistics solutions underscores the ongoing evolution of the global transportation landscape.