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Cargoland Unveiled at Air Cargo Europe: A New Era for Logistics

Cargoland Unveiled at Air Cargo Europe: A New Era for Logistics

James Miller
by 
James Miller
3 minutes read
News
July 15, 2025

Introduction to Cargoland

The recent Air Cargo Europe event in Munich marked a significant milestone with the launch of Cargoland, an innovative rebranding initiative by LGG. This event not only showcased the airport’s vision but also set the stage for a transformative journey in air cargo logistics.

Record-Breaking Participation

During the four-day event, the Cargoland booth saw unprecedented traffic, hosting over 100 meetings with airlines, freight forwarders, GSAs, and shippers. With such enthusiastic participation, it was clear that the logistics sector is buzzing with excitement about the opportunities that Cargoland offers.

Key Announcements

The spotlight was on LGG’s CEO, Laurent Jossart, and Vice President of Sales & Marketing, Torsten Wefers, as they formally introduced the Cargoland project. Using the platform to highlight the vision behind this new identity, the two executives outlined strategies to elevate LGG to among the greatest cargo airports in Europe. Attendees were greeted with exclusive Cargoland beer, setting a celebratory tone for the announcement.

Impressive Takeaways

Frederic Brun, Head of Commercial Cargo & Logistics at LGG, noted, “Investing in a larger stand proved worthwhile. We ARE Cargoland! The positive feedback and substantial interest demonstrated that we have become far more than just a regional player in logistics.” This sentiment resonates broadly, particularly in a sector where understanding customers’ needs can make all the difference.

Wefers reinforced this observation, stressing how the event paved the way for forging new commercial partnerships, “We set a record with over 100 meetings in four days. Our discussions covered capacities, rates, and the distinctive benefits that Cargoland presents.” Here, grasping the logistics landscape is pivotal, as it enables stakeholders to make informed decisions moving forward.

Social Responsibility at Cargoland

Not only did Cargoland focus on future growth, but it also engaged in a social responsibility initiative during the event. For every photo taken at their stand, €10 was donated to the Société Royale Protectrice des Animaux in Liège, culminating in a total contribution of €2,500. Incorporating elements of philanthropy into business plays a crucial role in how modern logistics entities build reputations and connect with their communities.

Next Steps for Cargoland

As momentum from Air Cargo Europe continues, the Cargoland team has exciting plans for the second half of the year, including hosting various international events. The calendar features the Neutral Air Partner’s ACE Air Cargo Event in September, followed by other prominent engagements at the Caspian Summit in Baku and CILF in Shenzhen. This proactive approach is essential for Cargoland’s integration into larger logistics frameworks.

Conclusion: The Future of Air Cargo Logistics

The dynamic changes ushered in by the Cargoland initiative exemplify how innovation and strategic thinking can create new avenues for growth in logistics. While reviews and feedback are valuable, nothing trumps direct engagement and personal experience. This foresight is especially critical in the realm of logistics, where decisions often hinge on timely and reliable information.

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