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Prioritizing Technology and Sustainability in Supply Chains: Insights from Blue Yonder’s Report

Prioritizing Technology and Sustainability in Supply Chains: Insights from Blue Yonder’s Report

James Miller
by 
James Miller
5 minutes read
News
June 30, 2025

Strategic Priorities for Supply Chain Leaders

Blue Yonder, a leading provider of digital solutions for supply chain transformation, has unveiled its first-ever Supply Chain Compass Report. This insightful document highlights the strategic priorities identified by nearly 700 supply chain leaders globally. Notably, these leaders emphasize three crucial areas: the implementation of new technology (51%), enhancing efficiency and productivity (40%), and strengthening supply chain resilience (29%).

Key Findings from Supply Chain Leaders

The report presents a thorough analysis based on responses from senior leaders operating across various sectors, including manufacturing, retail, and logistics in North America and Europe.

To address these priorities over the next few years, specific actions have been identified. Among these, better demand planning and rapid performance data analysis emerged as paramount, each noted by 46% of respondents as essential steps. This is closely followed by investing in tracking and visibility solutions (45%), fostering innovation through digital software transformation (41%), and managing supply chain costs (33%). Within today’s unpredictable macroeconomic climate, these strategic focuses must be adapted to stay ahead of changing conditions and technology trends.

Diving Deeper: Actions to Achieve Strategic Goals

Addressing these priorities effectively requires actionable plans. Supply chain leaders overwhelmingly underscore the need to improve demand forecasting and data analytics as foundational steps towards operational success. The challenges faced are not just about immediate efficiencies; they also involve preparing companies to react proficiently to future disruptions, ensuring their competitive edge remains intact.

Adopting Innovative Solutions for Visibility and Precision

According to Andrea Morgan-Vandome, Blue Yonder’s Chief Innovation Officer, adopting innovative solutions is critical for achieving end-to-end supply network visibility. In light of increasing economic uncertainties and fluctuating market dynamics, supply chain leaders must adopt technologies that optimize speed and accuracy. The report indicates a growing interest in next-generation AI agents, highlighting the intersection of technology and sustainability as crucial for future supply chain strategies.

The Role of Technology in Future Supply Chains

The findings reveal that 74% of leaders acknowledge the transformative potential of new technology, while 82% express concern that legacy systems will limit supply chain capabilities. A striking 51% have identified technology implementation as a top priority over the next three years.

Almost nine out of ten decision-makers are prepared to allocate a specific budget for advanced supply chain technologies, with 61% estimating a budget between $1 million and $10 million over the next five years. The recognition that technology acts as a key enabler for performance keeps organizations focused on new solutions that meet market challenges head-on. It’s clear: old ways won’t pave new paths.

Challenges to AI Adoption

While traditional AI applications focused on automation and predictions are prominently utilized by 83% of respondents, generative AI remains less explored with only 36% currently implementing it. However, the importance of this technology is seeing growing acknowledgment among businesses looking to enhance reliability and sustainability. Organizations must navigate various roadblocks to fully harness the benefits of AI technology:

  • Human Impact: 51% of those not pursuing generative AI emphasize prioritizing human-centric approaches over cutting-edge tech.
  • Cost of Adoption: Businesses anticipating lower technology budgets face hurdles in integrating generative AI solutions.
  • Different Priorities: Some organizations are not lagging but focusing on other strategic initiatives like enhancing inventory management for efficiency.

Technology and Sustainability: A Growing Focus

As industries continue to evolve, achieving sustainable supply chains is a top concern. The word “sustainable” leads as the primary descriptor for the future of supply chains among leaders. Approximately 68% view supply chains as vital players in tackling issues like waste management and climate change. Organizations prioritizing sustainability are more optimistic about their performance.

Although initial efforts towards sustainability often involve tangible investments, many leaders still need to embrace technology that offers both cost savings and ecological benefits:

  • Sustainable Initiatives: Investment in sustainable packaging (37%), reducing waste in manufacturing (30%), and recycling (28%) are among the primary sustainability avenues.
  • Technology-Based Opportunities: However, data analytics for emissions tracking (22%) and better returns processing (12%) remain less popular.

The Intersection of Technology, AI, and Sustainability

Interestingly, a robust link exists between technological advancement, sustainability, and efficiency. Those prioritizing sustainability also tend to be at the forefront of AI adoption. For example: 94% of these leaders assert that end-to-end data connectivity is essential for business success, with 80% recognizing AI’s impact on operations.

Saskia van Gendt, Chief Sustainability Officer at Blue Yonder, emphasizes that companies prioritizing sustainability report a more positive outlook on their supply chain performance, hence the synergy between technology and sustainability holds immense potential for growth.

Conclusion

The Supply Chain Compass Report from Blue Yonder encapsulates pivotal trends that resonate in today’s logistics landscape. As companies navigate increasingly complex supply chain networks, strategies highlighting technological innovation and sustainability are emerging as crucial. While thorough insights from industry reports are valuable, nothing compares to personal interactions and experiences. Explore reliable options for your logistics and cargo needs at the best prices on GetTransport.com, which ensures effective and convenient transportation solutions tailored to various requirements. Whether it involves office relocations, cargo deliveries, or transporting bulky items, consider the reliability and transparency of options available at GetTransport.com to meet all your logistics needs. Book your transportation with GetTransport.com today!